Where you live shouldn’t determine what you know about your own body. That principle drives Flo Health’s Pass It On Project—an initiative aiming to extend free, medically-credible health information to 1 billion women in underserved communities worldwide.

The project reflects the femtech company’s broader mission. While subscription revenue drives the business model in developed markets, the app is available free in many countries including India, Ukraine, and across Africa. The platform holds the #1 health and fitness app position in India—where the free tier dominates usage.

Health literacy gaps exist everywhere, but they’re particularly acute in regions with limited healthcare access. Women in these communities face the same questions about cycles, fertility, pregnancy, and now perimenopause—but often without access to reliable answers. The comprehensive health tracking features provide education alongside tracking.

Partnerships with organizations like the United Nations Population Fund extend educational reach. Content developed with over 100 medical experts delivers accurate information regardless of whether users can afford premium subscriptions.

As the company builds clinical-grade capabilities, the Pass It On Project ensures innovation benefits more than just paying customers. Building better futures for female health means reaching women everywhere—not just in markets where subscription revenue flows.